Category Archives: CSUF Consulting

Grow Your Business With CSUF Consulting

CSUF Consulting

Another CSUF Consulting team wins a national award for the work that they did for their client

What can you do, right now, to improve your business? If you’re like most entrepreneurs, you have many ideas but not enough bandwidth to pursue any of them fully. That’s where a CSUF Consulting team can help. For a relatively minuscule fee, you can have a team of four to six Cal State Fullerton students work on creating solutions for some of your most trying problems or developing strategies that you can implement to take advantage of your biggest opportunities. Act now, the window to accept client for the spring semester is quickly closing. Get in touch with Client Project Specialist Charlesetta Medina at 657-278-8243 or by emailing her at cymedina@fullerton.edu for more information.

In the CSUF Entrepreneurship Insider below is a variation on the same pitch as above (seriously, though, a CSUF Consulting project is a heck of a deal for any entrepreneur, the ideas that our students come up with are often amazing and just what our clients are looking for) along with a list of all of our scheduled upcoming events and office hours, all free by the way.

Today starts the second week of the spring semester and I already feel like we’ve hit our stride. It’s clear to me that the students in my class are eager to grow as entrepreneurs and they are ready to take on all challenges this semester.

I know that there are many entrepreneurs out there, just like my students, that are eager to find new and creative ways to grow. Maybe, like our previous client Barbara Nolasco, you want to find creative ways to connect with millenials. Or maybe you want to develop a process for determining the internal rate of return on capital expenditures.

Whatever the case may be, our students are ready to work with entrepreneurs to help them find the most effective and actionable solutions available. Our CSUF Consulting program almost has its full allotment of clients for the spring semester so if you have a business or know of a business that could benefit from the insights and legwork that our students can do for you please get in touch with Client Project Specialist Charlesetta Medina at 657-278-8243 or by emailing her at cymedina@fullerton.edu for more information.

Sincerely,
John Bradley Jackson
Director and Professor
CSUF Center for Entrepreneurship, CSUF Consulting,
& CSUF Startup Incubator

Continue reading

New Beginnings for CSUF Entrepreneurship – CSUF Entrepreneurship Insider

Two of the CSUF Consulting teams in Dr. Atul Teckchandani’s class were recently featured in the Orange County Register! And that’s Atul in the picture.

The CSUF Entrepreneurship Insider is our way of communicating with the whole of the CSUF Entrepreneurship community en masse, every week. Normally, these communiques come out every Monday but that’s obviously not always the case.

Anyways, this Insider focuses on making new beginning for the new year. Since it’s 2018 (It’s already 2018?!), now is the time to make a new beginning for your business. And that’s where a CSUF Consulting team… well, you can read more about that in the weekly CSUF Entrepreneurship Insider below.

This week is the start of the spring semester at Cal State Fullerton and while there’s a lot that’s the same I feel that with each semester comes many new beginnings.
For us, one of our new beginnings will be the opening of our second CSUF Startup Incubator office with this one being on the Cal State Fullerton Irvine campus. There are still a couple of hurdles that we will have to overcome before we can officially use that space but soon, I hope really soon!, we will have a permanent office out of which to work with creative entrepreneurs and enthusiastic students.
I’m sure that the new year has brought many new beginnings to members of our community as well and if you are an entrepreneur with an existing business and one of your resolutions for the year is to improve your business then I think that we can absolutely help you achieve that goal!
As the Orange County Register recently found out, our CSUF Consulting teams can produce a great deal of value for our clients in a number of ways.
I hope you can read the whole article but one of the more important points that the article made was that our students are at their best when they are looking for the root causes of the problems that our clients are facing.
An example of this from the article was our client who was having difficulties maintaining millenial employees. Our client knew that this was a problem and wanted to find a solution for it but she did not know where to start. The team did a combination of in-person interviews and extensive secondary research to help them pinpoint the root causes of this problem, which they used to craft a custom and actionable strategic plan for the client. Needless to say, she was very happy with the result and is in the process of enacting the plan and giving her business a new beginning for 2018.
Would you like one of our student teams to find a solution for your most pressing issues? We are looking for a few more clients for the spring semester. We will be closing our recruitment window very soon – probably by the end of next week at the latest – and if you or a business that you know of could benefit from the insights and legwork that our students can do for you please get in touch with Client Project Specialist Charlesetta Medina at 657-278-8243 or by emailing her at cymedina@fullerton.edu for more information.
Sincerely,
John Bradley Jackson
Director and Professor
CSUF Center for Entrepreneurship, CSUF Consulting,
& CSUF Startup Incubator
 

Continue reading

What can a CSUF Consulting Team do for your Business? The OC Register gets the Details

What can a CSUF Consulting team do for your business? Quite a lot!

Running a business is hard work and it’s all the more difficult when you are running a small business and all of the big decisions rest on your shoulders. Every day there are big decisions that need to be made and, even when things are running “smoothly”, all of those little things quickly add up and you have no time to take on the bigger opportunities that you have. Maintaining what you have quickly becomes the norm and going after bigger goals is something that has to be put off for another day.

That is the reality that most small and medium-sized business leaders face and the crux of this problem isn’t a lack of resources. Processes can be changed and resources can be reallocated if there is a compelling strategic vision in place that will lead to bigger and better things for their business. And that is where a CSUF Consulting team can make a big difference.

As Wendy Fawthrop, a reporter for the Orange County Register, found out after being embedded in Dr. Atul Teckchandani’s Management 464 Entrepreneurial Leadership course last semester. The article gives a detailed rundown on how two student teams developed a strategic vision for their clients that can be used to leverage the resources that their clients currently have to take advantage of key opportunities that the clients did not know how to tackle.

In the article, Wendy meticulously details how over the course of the last semester these teams worked in conjunction with their clients, in-class business mentors, and Dr. Teckchandani to thoroughly research and develop actionable plans on strategic initiatives for their clients. Each team followed a tried-and-true three step process of:

  1. Identifying the key problems that their clients are facing
  2. Conduct primary and secondary research to elucidate the issues and identify best practices
  3. Develop a comprehensive strategic plan that the client can immediately act upon to change those problems into opportunities for growth

Entrepreneurs usually have a decent idea about what kinds of problems or opportunities they are currently facing. For the teams featured in the article the problems their clients were facing were virtually identical: How to get millenials more interested in working in the clients’ businesses.

There are thousands of articles that generically identify this as an issue but where almost all of these articles fail is in proscribing solutions in part because these articles are mostly generic. To really understand the issue, the CSUF Consulting teams got to work by engaging with millenials to find out why they were not currently interested in working for the clients.

This kind of research is intensive and it requires training and guidance that most entrepreneurs don’t have, not to mention the amount of time that has to be devoted to this kind of research, time that most entrepreneurs do not have.

Over the course of the research stage of their projects, the CSUF Consulting teams also researched existing resources on these problems with an eye towards developing solutions for their clients. These resources include everything from case studies detailing how other companies tackled similar problems to articles on best practices for their client’s industry.

During this process the teams will unearth what the true causes of the problems are that their clients are facing. Like a person who has an insanely large water bill the crux of the problem is usually obvious, there’s a leak somewhere, but hidden. CSUF Consulting teams do an excellent job of ferreting out those metaphorical leaks in their clients’ businesses.

And, as was the case with one of the clients featured in the article, they will unearth solutions to ancillary problems that their client didn’t know she had, which was paying too much for outdated salon management software when a better and cheaper solution is available on the market.

Once all of this tedious and technical work has been done, the teams work with their mentors and clients to develop strategic initiatives that utilize the clients’ current array of resources to make consequential gains in the way the clients’ businesses are run. These strategies are step-by-step plans detailing how clients should reallocate their resources and change their processes to convert their problems into opportunities.

Wendy’s OC Register article does an amazing job in bringing life to this process and she captured the ebullient response of Barbara Nolasco, the entrepreneur who owns Artistic Hair and was one of the clients featured in the article, after receiving the final report from her CSUF Consulting team.

“I was so pleased with the suggestions they came up with, and I plan on implementing them in the timeline they suggested,” Nolasco said. “The most important thing I came away with is that my training program must reflect the importance of giving a millennial stylist more hands-on training.” Also, a thorough training in giving a great consultation will help with retaining clients, she said.

After the team’s presentation, Nolasco contacted [salon management software company] Vagaro, which will save the salon more than $70 per month, according to [CSUF Consulting team member Amanda] Martinez.

“I am so grateful to have been chosen for this project, and I would highly recommend it to any business,” Nolasco said. “Having the team help me to look at the areas that needed improvement will put my salon ahead of the game.”

A CSUF Consulting project is a great way to leverage the creativity and passion of the next generation of business leaders to find actionable solutions for your business. Each project unearths findings that are both unexpected and valuable to entrepreneurs, findings that would probably lay dormant for much longer if not for the work of these enterprising Cal State Fullerton Entrepreneurship students.

Do you think your business or a business that you know of can benefit from the opportunities that a CSUF Consulting team can unearth? If so, please get in touch with Client Project Specialist Charlesetta Medina by giving her a call at 657-278-8243 or by emailing her at cymedina@fullerton.edu for more information.


#CSUF

For more details on CSUF Entrepreneurship:
http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs:
http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive:
http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session:
http://bit.ly/CSUFEntrepreneurEvents

Knowledge @ CSUF Entrepreneurship video series:
http://bit.ly/csufknowledge

Grow Your Business In 2018 With CSUF Entrepreneurship

The CSUF Entrepreneurship Insider has been on a little bit of a hiatus the last couple of weeks but we are now back!

CSUF Entrepreneurship has a lot of cool projects and events planned for 2018 and I will be sharing those with you as we get closer to them but, right now, I would like to know what you have planned for the new year.
One of the most common resolutions I’ve heard from entrepreneurs is that they want to improve their business in some way. Boosting sales, launching a social media strategy, figuring out how to effectively present to investors, and getting a better grip on their financial controls are just a few of the ways entrepreneurs want to improve in 2018. How about you?

As has been proven out by our thousands of client engagements, any business can benefit from an engagement with a CSUF Consulting team. Our consulting teams consist of a group of students, their professor, and, for projects completed by our undergraduates, a mentor with an excellent professional background, work with their clients over the course of a semester with one goal in mind: Develop a comprehensive strategy for clients to take advantage of the opportunities that they have.

And if you have an idea for a new business the CSUF Startup Incubator is here to help take you from concept to launch. In addition to working with Incubator staff and a startup coach, each entrepreneur also receives insights from one of our CSUF Consulting teams at no extra cost. It’s a great mix of services that can help entrepreneurs at any stage.
We have a couple of spots still open for the spring semester for businesses that want to benefit from the insights and creativity that CSUF Consulting teams bring to every project they work on. If you are interested in becoming a client or know of a company that would be a good fit for the CSUF Consulting program please get in touch with Client Project Specialist Charlesetta Medina right away via email at cymedina@fullerton.edu or give her a call at (657) 278-8243.
Sincerely,
John Bradley Jackson
Director and Professor
CSUF Center for Entrepreneurship, CSUF Consulting,
& CSUF Startup Incubator
 

Continue reading

Work with the CSUF Entrepreneurship Team this Fall

In this edition of the CSUF Entrepreneurship Insider we talk about how every entrepreneur needs a team and how one of the teams from our CSUF Consulting program can help you get new things done.

We recently published a post called The “Three T’s” of Starting a Business and one of the the “T’s” is Team. Having a great team is something that every entrepreneur should develop and nurture from startup to established business. Entrepreneurs cannot do everything and empowering others to work with you to build something better is how to really get great things done.

But every team, no matter how much it excels, needs a boost every now and then; an injection of fresh ideas and a strategy for how to do things more efficiently and effectively. That is where CSUF Consulting teams come in. Our teams work with new and existing businesses over the course of a semester to develop innovative strategies for our clients.

These strategies can focus on improving synergies with strategic partners, conducting market research for new products or services, and many other facets of a business. Chances are, most of the entrepreneurs who are reading this have thought about improving a part of their business but have not had the time to do it. Now is always the right time to improve and please contact us at (657) 278-8243 to find out how we can help.

Sincerely,

John Bradley Jackson
Director and Professor
CSUF Center for Entrepreneurship, CSUF Consulting,
& CSUF Startup Incubator

Continue reading

Getting New Things Done with CSUF Entrepreneurship

In this edition of the CSUF Entrepreneurship Insider (sign up to get this newsletter delivered to your email box every week) Director John Bradley Jackson highlights the new book by Professor David Obstfeld: Getting New Things Done. Getting new things done requires people to work together towards a common goal and for businesses that means developing new ideas and creative solutions. The CSUF Consulting program is designed to help business do this and we are currently accepting applications from businesses now for the fall semester. Read ahead to find out how to apply.

Getting New Things Done is CSUF Entrepreneurship Professor David Obstfeld’s new book published by Stanford University Press. In this book, David lays out a framework for how new things are accomplished and he cites many examples of this process in action. It’s a thoroughly researched work and it definitely has value for anyone who wants to have a better understanding of how innovation happens.

One of the key insights from David’s book is that innovators do not operate in a vacuum. Innovations need support to take hold and that support can come in many different ways. Take, for example, the CSUF Consulting program. We work with dozens of businesses every semester to help them develop innovative solutions for their toughest problems. Whether the difficulty lies in their marketing plan, operations, accounting systems, or their company’s culture, our teams of students are able to create actionable solutions for our clients.

We are recruiting clients for the fall semester right now and if you or a business that you know could benefit from working with one of our CSUF Consulting teams please give Project Client Specialist Charlesetta Medina a call at (657) 278-8243 for more information on how one of our consulting teams can help you get new things done.

Sincerely,

John Bradley Jackson
Director and Professor
CSUF Center for Entrepreneurship, CSUF Consulting,
& CSUF Startup Incubator

Continue reading

Work with Cal State Fullerton to Grow or Start your Business

The CSUF Entrepreneurship Insider is a great way to learn about all of the things that the CSUF Entrepreneurship community is doing. But why not take it a step further and work with our program as a client of either our CSUF Consulting program or at the CSUF Startup Incubator?

Entrepreneurs think big.

They see problems as opportunities and act. But sometimes there just aren’t enough hours in the day to explore every great idea and these missed opportunities have huge consequences.

That’s where CSUF Consulting and the CSUF Startup Incubator can help.

For decades, the CSUF Consulting program has helped small and large companies develop strategic initiatives in a wide range of areas, including: operations, leadership, accounting, and marketing. The focus of each of these projects are determined by the client and the work of developing the strategy is done by Cal State Fullerton students with input from the client throughout the consulting engagement. Students who have worked on these projects have gone on to work in prestigious consulting firms, as employees in a company that they consulted for at CSUF, or even as entrepreneurs themselves. They are creative individuals who develop powerful solutions for their clients.

It’s a tremendous program that I am honored to be involved in as the Director and as a professor. The fall semester is quickly approaching and if you or a company that you know could benefit from one of our reasonably priced consulting projects please get in touch with Client Project Specialist Charlesetta Medina at cymedina@fullerton.edu for more information.

What the CSUF Consulting program does for existing businesses the CSUF Startup Incubator does for entrepreneurs who are looking to start something new. The entrepreneurs we work with at the Incubator are energetic innovators who are looking for coaching on how to get from concept or prototype to launch. And each of these entrepreneurs also gets the benefit of working with one of our CSUF Consulting teams as well. You can get in touch with me for more information on this program.

On Wednesday at 6pm at the CSUF Irvine campus we are hosting a seminar titled How to Charge Higher Prices & Get Your Customers to Thank You For It. The speaker is CSUF Entrepreneurship Professor Scott Sorrell and we hope to see you there!

Sincerely,

John Bradley Jackson
Director and Professor
CSUF Center for Entrepreneurship, CSUF Consulting,
& CSUF Startup Incubator

Continue reading