Startup Marketing: How to Reach People on a Budget @ CSUF Startup

CSUF Entrepreneurship graduates are go-getters who have a knack for getting things done against the odds. Candace Thome ’16 is no exception. She started a nonprofit called Swim Brayv with little in the way of resources on hand and has grown it in less than two years into a thriving organization that teaches children the importance of water safety.

On Wednesday, February 28 at 6pm she along with Rob Kee of Enlarge Media will be at the CSUF Startup Incubator (Placentia) to give a seminar on the best practices for creating a winning startup marketing strategy. We hope to see you there!

To register:


Entrepreneurship is about many things but all entrepreneurs quickly find out that their main job is business development and a big part of that is marketing. But you are just starting out and unless you have investors or have saved up a lot of money you will have to figure out a way to get your message out to your target market on a tight budget. How do you do this?

It’s not easy but recent CSUF Entrepreneurship alumnus Candace Thome along with marketing executive Rob Kee of Enlarge Media have figured out how to do it. After graduation, Candace started a nonprofit organization called Swim Brayv with very little seed capital. Since she launched about two years ago she has grown her organization to impressive heights through grit and by following many of the lessons that she learned while a student at Cal State Fullerton.

At this seminar, you will learn the marketing strategies she and Rob used to grow Swim Brayv. These lessons are not only applicable to nonprofits, they are timeless strategies that can be used in any kind of business. In fact, building a nonprofit is, in many ways, much more difficult than a forprofit business. Nonprofits have very high failure rates, much higher than most business actually. What she has done has worked for her and it can work for you as well.

We hope to see you there!

About the Speakers

Rob Kee started Enlarge Media, a boutique marketing & advertising firm, with his partner Jay Brown over a decade ago. They have been at the forefront of online marketing, offering social media marketing since before Facebook had Business pages, and Instagram existed. Over the past decade they have helped hundreds of brands creatively develop; from startups to large, reputable corporations.

Enlarge Media is a creative based marketing & advertising firm with solutions for all your marketing & advertising needs. In-House Marketing & Advertising Services include: Art/Graphics, Content Creation, Public Relations, Sales, Experiential Marketing, Reputation Management, Media Training, Web Development, Media Buying, S.E.O., Branding and Marketing Strategy Development.

Candace Thome is a consultant with Enlarge Media & Founder of Swim Brayv Foundation.

Personal Consulting Specialties Include:

Experiential Marketing – from attendee demographics and booth operational flow, to event brand representation I am well versed in both small and large scale events.

Media Training – preparing clients for professional presentations to large scale interviews. Making sure they’re comfortable in the public and media’s eyes to best represent their brand/company.

Branding – very experienced at consulting for entrepreneurial startups and guiding through branding strategy and development. Including everything from brand logo/colors to a long-term branding strategies (Can also assist with existing branding pivots).

Marketing Strategy Development – able to assist owners and/or operational and financial management representatives with the development of a cohesive and strategic marketing plan.

I am also the Founder of Swim Brayv Foundation. A nonprofit that creatively engages and educates the public on water safety.

Did you know that the most up-to-date scientific evidence shows someone loses their life to Drowning approximately every 30 seconds?!

So, how can you help save lives?

Join Swim Brayv Foundation in our efforts to engage and educate on water safety.Take the Swim B.R.A.Y.V. Pledge along with us and become an advocate for water/swim safety!

See the full pledge on our website.

This particular issue of public safety is close to heart because my younger brother, Brayv, passed away after drowning.

Check out our Facebook page and email us for further information.

Together we can…

Save Lives. Swim Brayv.


Please park on South Bradford Avenue. Our building is located next to the fire department and our offices are in the back of the building at 120 South Bradford Avenue.


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