Tag Archives: social media

What Entrepreneurs Need to Know about Social Media @ CSUF Startup Incubator

Jessica Joy Reveles is coming to the CSUF Startup Incubator in Placentia to give a seminar on how startups and established businesses should use social media

Jessica Joy Reveles is coming to the CSUF Startup Incubator in Placentia to give a seminar on how startups and established businesses should use social media

Jessica Joy Reveles knows social media and how harnessing its power can help drive your brand and sales. Most Americans see the news first, get recommendations on products, and communicate with each other through one of the many different social media platforms that are out there.

Has your business taken advantage of this communications revolution? How can your startup leverage this medium to jumpstart your path to success?

Jessica will reveal her strategies for social media success at this talk and help you learn the keys to successfully elevate your company’s social status above the fray!

Pizza and soft drinks will be served at this event.

Click here to reserve your seat.

We hope to see you there!

[Parking for this event is free. Please park on S Bradford Avenue and go through the front gate, this event will be located in the back of the building.]

More about Jessica:

Seasoned Editor and Writer with nearly 15 years of integrated marketing including social media, sales, advertising, management, instructional design and teaching experience across Health & Wellness, Fashion & Beauty and Lifestyle. Solution oriented and meticulous, I bring a solid foundation in digital communications and publishing with an emphasis on research and journalism, strategy, branding, blogging, analytics and more.


#CSUF

For more details on CSUF Entrepreneurship:
http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs:
http://business.fullerton.edu/Center/Entrepreneurship/IncubatorFor more details on how CSUF

Consulting can help businesses thrive:
http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session:
http://bit.ly/CSUFEntrepreneurEvents

Knowledge @ CSUF Entrepreneurship video series:
http://bit.ly/csufknowledge


****Release of Liability****

CSUF Alumni to give Digital Marketing Talk in La Mirada

James and Ryan Fratzke have been kind enough to give talks about digital marketing to our students and at the CSUF Startup Incubator; and they are featured in our Knowledge @ CSUF Entrepreneurship video series as well. On Wednesday, May 17 they will be giving a talk in La Mirada that will help business owners and entrepreneurs learn the basics for marketing and branding on the internet. Here are the details:

Social Media Marketing Workshop with James and Ryan Fratzke in La Mirada 2017


#CSUF

For more details on CSUF Entrepreneurship:
http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs:
http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive:
http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session:
http://bit.ly/CSUFEntrepreneurEvents

Knowledge @ CSUF Entrepreneurship video series:
http://bit.ly/csufknowledge

Pick Your Social Media Platforms Wisely – Knowledge @ CSUF Entrepreneurship

Knowledge @ CSUF Entrepreneurship time management and social mediaMarketing today is much more involved than it has ever been. There are so many different social media platforms that are around that entrepreneurs can quickly become overwhelmed if they try to have an active presence on too many of them.

That is why smart entrepreneurs take stock of how much time they can devote to interacting with customers on social media. Entrepreneurs also get to know their customers very well and are able to determine what their most used social media platforms are and the entrepreneur takes care to focus their efforts on those platforms.

Marketing through social media doesn’t have to be hard if you go about it in a smart way.

 


#CSUF

For more details on CSUF Entrepreneurship: http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs: http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive: http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents

Seven Principles for Digital Marketing Success @ CSUF Startup Incubator

fratzke-brothers

Are you struggling with your Digital Marketing plan? Marking Experts Ryan and James Fratzke can help.

As Strategic Account Managers the Fratzke Brothers work with some of the nations largest brands. Join us on Wednesday October 26th as they share their Seven Principles for Digital Marketing Success. They will share proven tactics for Website & SEO, Social Media, Email Marketing, Digital Advertising, Online Reviews, Local Listings, and Content Marketing.

This is a can’t miss opportunity to learn and ask smart questions with tactical answers, RSVP today.

More about James and Ryan Fratzke

James and Ryan Fratzke, are Cal State Fullerton Mihaylo College graduates, and are the newest members of Mihaylo College’s Alumni Executive Council.

As National Account Managers at Brandify, an Orange County marketing firm, they work directly with brands like Walmart, Disney Stores, and Dollar Tree, helping them perfect their marketing strategy. As marketing experts they help business owners and professionals sharpen their Digital Marketing skills.

Website: FRATZKEBROTHERS.COM

And don’t miss out on they’re upcoming, intensive marketing boot camp on November 5 at Cal State Fullerton: http://www.fratzkebrothers.com/digital-marketing-bootcamp.html


#CSUFEntrepreneur #CSUFStartup

Become a CSUF Entrepreneurship Insider to keep up-to-date on all the events, news, and everything else we do: http://bit.ly/CSUFStartupSignup

For more details on CSUF Entrepreneurship: http://bit.ly/CSUFEntrepreneurship

For more details on how we help people become entrepreneurs: http://bit.ly/csufstartup

Attend one of our entrepreneur events or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents

What Startups Need to Know about Social @ CSUF Startup Incubator

Jessica Joy RevelesOn August 3 at the CSUF Startup Incubator, Jessica Joy Reveles knows social media and how harnessing its power can help drive your brand and sales. Most Americans see the news first, get recommendations on products, and communicate with each other through one of the many different social media platforms that are out there.

Has your business taken advantage of this communications revolution? How can your startup leverage this medium to jumpstart your path to success?

Jessica will reveal her strategies for social media success at this talk and help you learn the keys to successfully elevate your company’s social status above the fray!

More about Jessica:

Seasoned Editor and Writer with nearly 15 years of integrated marketing including social media, sales, advertising, management, instructional design and teaching experience across Health & Wellness, Fashion & Beauty and Lifestyle. Solution oriented and meticulous, I bring a solid foundation in digital communications and publishing with an emphasis on research and journalism, strategy, branding, blogging, analytics and more.


#CSUFEntrepreneur #CSUFStartup

Sign up for the CSUF Startup Newsletter to keep up-to-date on all the events, news, and everything else we do: http://bit.ly/CSUFStartupSignup

For more details on CSUF Entrepreneurship: http://bit.ly/CSUFEntrepreneurship

For more details on how we help people become entrepreneurs: http://bit.ly/csufstartup

Attend one of our entrepreneur events or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents

Online Marketing Internship Position @ Youngry

Youngry Online Marketing InternshipPosition Title:

Online Marketing Internship

Company Description:

Youngry is a media company informing, inspiring and elevating young & hungry minded
entrepreneurs to thrive. We celebrate the entrepreneurial lifestyle and believe anyone can live
out their dreams.

Youngry.com was created by Ankur Garg (COO of top fitness brand Shredz and over ten years of leadership experience in building brands and guiding innovative startup companies) and Ash
Kumra (an award winning entrepreneur, author, public speaker and talk show host recognized
twice by the White House as an entrepreneur making an impact).

Intern Duties/Responsibilities:

  • Help create a national entrepreneurship social media marketing program to help
    promote successful college and early stage entrepreneurs.
  • Assisting marketing team with necessary background research on projects and other
    preparatory tasks.

Educational Requirements:

  • Must be excited about social media.
  • Have a passion to develop leadership skills.
  • Interested in personal development and self help.

Benefits Available:

Students and recent graduates are offered an excellent opportunity to receive a letter of
recommendation from entrepreneurs recognized by the White House, Oprah and other
esteemed institutions. You will:

  • Apply school skills and knowledge to the workplace.
  • Develop and expand your professional portfolio and experience.

Additional Information:

Please submit your resume to Ash@Youngry.com.

CSUF Entrepreneurship Success Story: James Parr ’15

James Parr hard at work implementing an online marketing strategy his CSUF Student-led Business Consulting Team developed for Green Thumb Nurseries. After the completion of their project, Green Thumb Nurseries hired James to implement the recommendations that his team made.

James Parr hard at work implementing an online marketing strategy his CSUF Student-led Business Consulting Team developed for Green Thumb. After the completion of their project, Green Thumb hired James to implement the recommendations that his team made.

James Parr ’15 is currently finishing his double major in Entrepreneurship and Marketing at Cal State Fullerton and he is also currently working for one of our Student-led Business Consulting clients: Green Thumb. As you might expect, the project that James and his group did for Green Thumb directly led to his being hired by them.

Bud Bergquist was the client’s point person for this project as he is the Vice President of Green Thumb. According to Mr. Bergquist, he “engaged the [CSUF Student-led Consulting Program] to get an overview of Social media and Web based marketing. With the rapid changes in technology I thought it important to understand and improve our presence on the Internet.”

With this as their objective, James helped his team develop a strategy around a few different key topics such as:

  • Merchandising
  • Brand Identification and Development
  • Social Media Development
  • Website Development
  • Customer Cultivation and Retention Planning
  • Competitive Analysis

Speaking from personal experience I can tell you how audacious a project this is for any consulting firm. Honestly, social media development could have constituted a full project and would have resulted in extremely valuable recommendations for the client in and of itself. For a project with so many goals keeping focus is of the utmost importance and James was able to help his team in that area.

Green Thumb Nursery LogoJames commented to me that he “organized a lot of our ideas into action [items] and came up with the structure to our report. I was constantly in contact with Mr. Bergquist and worked consistently on improving my section of the report [and helping others with theirs] throughout the semester.”

Frequent contact with the client and diligently working on improving the project are cornerstones of our program and James epitomized this ethos with the project his team did for Green Thumb. All of our students have their unique abilities but what tends to make a good student great is the willingness to put in the time and effort; the results from this particular project proved that out.

Mr. Bergquist was gracious enough to comment further on this project and on James in particular:

We are implementing a number of the recommendations currently. These include building a website as well as developing an active presence on Facebook, Twitter, Instagram, and Pinterest.

Because of the content in the team’s report we have hired James to spearhead our Social Media campaign.

I thought it was a high value report and would recommend your consulting program to anyone that might ask.

That is definitely high praise and, as Mr. Bergquist alluded to, James is currently employed by Green Thumb to oversee their social media strategy and development planning, a position that he has had since May of this year. This position is absolutely critical to Green Thumb’s strategic goal of having a more robust online presence that will lead to increased sales and customer engagement. From James, his responsibilities include:

I manage all of the companies 5 location’s social media accounts on Facebook, Twitter, Instagram, Google+, and Pinterest. I designed the company a new logo. I rebuilt their corporate website from the ground up and have implemented many new things that were not in place before such as Garden Blogging, implemented ecommerce for sod, fountains and gift cards (much of the entire store is planned to be online within the next year), a plant library which showcases information on all of the company’s plants online, so customer’s can input specific criteria and find the perfect plant for their garden, and much more. SEO strategy with tagging, keyword planner, etc. I have also been busy organizing new events for the stores to improve business during the slow seasons, I design the flyers for the events, I design the signage for the store. I could probably go on forever on what I have planned for this business so I think I’ll stop there just for time sake. I really look forward to working with this company and assisting them on their journey online. 

We are very happy for James and Green Thumb. Every semester we complete approximately sixty such projects at the undergraduate and MBA levels for our clients. Our clients have many great things to say about their experiences with our student-consultants and we are always looking for new clients to join our program. If you are interested in our Student-led Business Consulting Program please click here for more information or get in touch with us at csufentrepreneurship@fullerton.edu and we’ll be delighted to give you more information about how our program can help your company.