Category Archives: Student Consulting

Now Accepting CSUF Consulting Clients for Spring

This is a CSUF Consulting team that won the Small Business Institute's National Project of the Year Competition in the Undergraduate Division. Good job team!

This is a CSUF Consulting team that won the Small Business Institute’s National Project of the Year Competition in the Undergraduate Division. Good job team!

Every Monday we publish a weekly report to CSUF Entrepreneurship Insiders. In today’s report we announce the launch our Spring 2017 client recruitment efforts. The CSUF Consulting program is an integral part of the education of our students because it enables them to put into action the lessons they have learned with real businesses. The CSUF Consulting program is also of huge benefit to companies that participate because they receive innovative strategies on ways to make their businesses’ stronger from the reports our students create.

If you are interested in becoming a client of the CSUF Consulting program please get in touch with our Client Project Specialist, Charlesetta Medina, at (657) 278-8243.

What follows is the weekly CSUF Entrepreneurship Insider report from CSUF Center for Entrepreneurship and CSUF Startup Incubator Director John Bradley Jackson.

Every semester we welcome a diverse group of businesses into the CSUF Consulting program and we are now accepting applications for the Spring 2017 semester. For a relatively small fee, these businesses, our clients, have the opportunity to work with a student team over the course of the semester to develop a comprehensive action plan that tackles a specific part of their business.

All businesses can benefit from a fresh perspective and that is exactly what our student teams provide. Armed with the latest business knowledge from multiple disciplines and the creativity that is evident in so many of our students the CSUF Consulting program has helped all kinds of businesses ranging from startups to Hilton Hotels.

The Hilton Hotels project is one that I am particularly proud of. When clients initially contact us, many of them automatically think that marketing projects have the highest ROI, which isn’t always the case. Our team that worked with Hilton Hotels made this abundantly clear by developing a comprehensive energy sustainability plan that has saved the hotel a lot of money.

And that story has been repeated many times over the years with our teams developing plans to help clients in a wide range of areas. I’m sure every business can improve and that one of our teams can help accomplish that goal.

While we are completing current client engagements from the Fall Semester, the Center for Entrepreneurship looks forward to working with the students, clients, mentors, and professors next semester. We have a very strong community full of innovative people and I am confident that we will help make many more businesses stronger next semester and for years to come!

If you are interested in becoming a client of this program please contact Client Project Specialist, Charlesetta Medina, at (657) 278-8243 and she can walk you through the process in more detail. We look forward to working with you!


John Bradley Jackson
Director, CSUF Center for Entrepreneurship
& CSUF Startup Incubator

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New MBA Marketing Consulting Projects Available for Businesses… Act Now!

CSUF Consulting National Champion team from CSUF Entrepreneurship

CSUF Consulting National Champion team from CSUF Entrepreneurship

I know this is a little irregular but we have just found out that we need to find another four clients for one of our MBA marketing classes. This class is a new addition to CSUF Consulting and, while they do not strictly adhere to our standard consulting practices, we have worked with them in the past and I can vouch for the good work that they do. Marketing is regularly one of the most sought after consulting projects that we offer and I’m sure that your business or a business that you know of would like some assistance in bringing in more customers and in learning the most cutting edge marketing techniques.

These projects will start next week and will conclude at the end of the semester in December. Each team features CSUF MBA students who are brimming with concepts and strategies learned in the classroom and from their own professional experiences. Every client will receive an exhaustively researched marketing strategy report and a presentation highlighting the most important recommendations from their CSUF Consulting team.

Our teams will start working with their clients next week so please get in touch with us now to engage with one of our MBA consulting teams at a reduced price.

If you have a business that is looking for creative ways to grow or know of another business that is please contact Ms. Charlesetta Medina, Client Project Specialist, at (657) 278-8243 or by emailing her at


John Bradley Jackson

Director, Center for Entrepreneurship

P.S. Thank you for your tremendous support and help with our program. I know these types of posts can be annoying but since consulting projects are a central tenet of our program I am obliged to do everything I can to make sure all of our students have consulting projects every semester. And reaching out to our greatest resource, you and the other members of the CSUF Entrepreneurship community, is the best way to make sure that we have the requisite number of clients every semester. Thank you for your patience with me.  

CSUF Consulting

Hundreds of smart businessmen have gained an edge over the competition thanks to working with CSUF Consulting. Now it’s your turn!

Over the course of a twelve week engagement, our teams do a thorough review of their client’s current situation, exhaustively research potential solutions or improvements, and develop a comprehensive report that details new strategies and initiatives to accomplish their client’s goals. The recommendations that our teams present have been used by many of our clients to enact changes that have improved their businesses for a lifetime!

To find out more information about how you can benefit from CSUF Consulting please fill out the form below and we will be in touch soon!

CSUF Consulting teams are comprised of four to six graduating seniors at California State University, Fullerton. During their matriculation, they have learned cutting edge business lessons that they are eager to put into practice. Our teams regularly dedicate over 150 hours to their clients’ projects due to their diligence in reviewing their clients’ current situation; conducting research into competitors, customers, and best practices; and developing comprehensive strategies focusing on how to take advantage of their clients’ greatest opportunities or in solving their clients’ toughest problems.

Each team is supervised by their professor and is actively mentored by a professional from the private sector. This expert guidance helps to create the perfect synergy of wisdom and energy for our clients. Every CSUF Consulting team is motivated to create the best product for their client and they are looking forward to working with you!

CSUF Consulting is accepting clients now: Please fill out the form below and we will be in touch with information about how we can tailor a project to your company’s needs.


“The professionalism that these young men and women posses and their willingness to work around our schedules was truly impressive…we have already benefited from their work more than we did from a professional consulting company that cost us around $50,000 and weeks of our time.”

 Jeff W. Johnson, President EnerTech Systems, Inc.

“The results were well worth our time and effort, in fact, we would consider doing it again in a heartbeat. They worked together like a fine-tuned professional sports team, creating a plan of action, gathering research and offering avenue for improvement.”

Chad M. McLain, Vice President, Homeowner Construction

“They began this project with hours of fact-finding missions…they made the effort of tracking down my Showroom Managers that are located throughout Orange County. My staff was shocked at what they uncovered and how much they knew about our business in such a short time.”

Michael Jenkins, President/CEO, Renaissance Doors & Windows

“We felt the services they provided to our firm were comparable to any professional consulting firm we might have hired. They were thorough, knowledgeable and professional.”

Kim Jorgenson, Plums Café and Catering

“The students introduced windows of opportunity that we had not considered before. We consider the final report to be a great benefit to our company.”

James Hensman, Cal-Therm Corp.

“The team members were knowledgeable and supportive of our organization’s specific needs. I think the team was responsible for our improved profit. It was 7 percent last year and 2, 3 percent in previous years.

Mr. Richard B. Finnie II, M. R. Mold & Engineering Corp.

We look forward to working with you but first we need some information from you. We will be in touch soon with more information about how we can create a great consulting project for your company.

What can CSUF Business Students do for your Company?

For more than two decades, CSUF Consulting Teams have been helping business owners like you develop successful business strategies that have increased profits. We have an extraordinary record of success winning many awards and producing extraordinary results for our clients.
As a client you will be matched with a student consulting team, professor, and a mentor. The objective of the team’s consulting project is to help you make lasting improvements to your business. By trusting us, and participating in our consulting process, you will have the opportunity to:
  1. Conduct a full strategic review of your company in areas like finance or leadership.
  2. Receive practical and actionable recommendations for your business.
  3. Obtain a fresh, independent view of your business on how to enhance your business and to fix any deficiencies that exist.

To be considered please complete our Request for Consulting Application. The semester has already started but we still have a few open engagements remaining for the fall semester. Please contact Ms. Charlesetta Medina, Client Project Specialist, at (657) 278-8243 or by email at


John Bradley Jackson
Director, CSUF Center for Entrepreneurship

“The people in the program were inspiring and helped me to write a children’s book , started us on Facebook , and so much more we will forever be grateful to the program and Mihaylo College of Business!”
Dana Wharf Sportfishing & Whale Watching
To find out how we can tailor a project to fit your business needs contact our  Client Project Specialist, Charlesetta Medina at (657) 278-8243 or to request an application email

Sometimes it seems as if inventing your product is the easy part! The tough job comes from avoiding the pitfalls and potholes that rob you of your intellectual property rights.

Arm yourself today with the knowledge to protect and profit from your new app, software, product, or invention by joining patent attorney John Connors for key lessons on navigating the road to success.


Entrepreneurs face many challenges when creating a corporate culture that fosters innovation and retains the talent required to create a successful exit. The Power of 10 is Software Anywhere’s living case study of how companies can achieve for-profit success while giving back at an extreme level.

Jeff Scott is going to share his model and approach on how a team of 10 people achieved a goal of providing $10M in community impact in less than 10 years.


Raising money for a startup is difficult if not almost impossible. But thanks to recent changes in the law equity crowdfunding has democratized this market so that more people can now invest in startups.

David Gosselin, a Principal at DBBMcKennon and a Partner at BizCFO, will be giving a talk at the CSUF Startup Incubator to help you understand how to take advantage of these changes. And, just maybe, help you figure out how you can raise money for your company!


Center for Entrepreneurship Board Member, Andrew Carroll, has graciously set aside time in his busy day to help entrepreneurs is his areas of expertise as well as providing general guidance for those looking to get their ideas off the ground.
Andrew is a freelance CFO, CPA, consultant, and advises on: taxes, investments, insurance, business strategy, operations, mergers and acquisitions, and accounting.  Read more about Andrew and the clients he helps at
Bring your startup ideas on Mondays (starting today) from 1:00pm to 4:00pm @ CSUF Startup Incubator


Working on a startup? Have a question about what it takes to be an entrepreneur? Developing the next great idea and you need help figuring out how to bring it to market?
For over 24 years, Professor Jeff Longshaw, MBA, MSBA, has been a Business management and communication consultant, teaching proposal writing and composition to companies to improve their win rate.  While he has managed and participated in over 20 large scale proposals for Westinghouse, Lockheed, Bath Ironworks, General Dynamics and others; he has also produced business plans for start-up companies.

Bring your startup ideas on Tuesdays from 3:30pm to 6:00pm @ CSUF Startup Incubator.


David Van Sambeek is an attorney for Wellman & Warren, LLP and he has graciously agreed to hold office hours at the CSUF Startup Incubator regularly for our Residents, students, and everyone else in the CSUF Entrepreneurship community. If you are interested in asking David some questions about the law (see his areas of expertise below) please make sure to click the register button above and pick a time that works for you. (If there are no times available we probably have other times available on another day.)
David has represented 100s of companies as outside retained counsel. He currently represents clients headquartered in America, Canada, Mexico, Japan, Malaysia, Brazil, the EU, and Ukraine.  Historical representation of clients has included organization, launch, financing, securities matters, franchising, day-to-day operations, contract drafting, TM and Trade Secret protection, employment matters, joint ventures, mergers/acquisitions, and regulatory issues unique to each industry. He has launched companies/subsidiaries in foreign countries including Mexico, Canada, Ecuador, Columbia, Chile, Peru, Ukraine, Russia, Philippines and various EU nations.
David’s upcoming office hours to discuss your Intellectual Property ideas:

Tuesday, September 6 from 5:30pm to 7:30pm @ CSUF Startup Incubator (Placentia)

Dave Kinnear is one of our great mentors at the CSUF Startup Incubator who will be holding office hours to answer your startup and strategy questions.

Dave Kinnear is a Business Advisor, Mentor and Executive Leader Coach.  Through his affiliation with Vistage International, Dave convenes and facilitates peer advisory boards of Business Owners, Company Presidents, General Managers and Chief Executives dedicated to becoming better leaders who make better decisions and achieve better results.

Dave’s upcoming office hours:
The CSUF Entrepreneurship Alumni host a business roundtable on the third Thursday of every month at the CSUF Startup Incubator and all are encouraged to attend these free meetings. Bring your entrepreneurial ideas, challenges, or just sit in and listen!
The CSUF Entrepreneur Roundtable features a fantastic group of mentors with impressive backgrounds so that every participating entrepreneur will get tremendous feedback on what they are working on. Don’t be shy! This can turn out to be one of the most consequential entrepreneurial events you ever attend.

Upcoming CSUF Entrepreneur Roundtables:


Whether you are a professional who gets satisfaction from being a mentor to someone who wants to work in a startup as a team member or are interested in investing in some of our thriving startups; we want to hear from you!
To join our large professional network you don’t have to be an alumni but we need your expertise and hard work to help make Northern Orange County (especially Fullerton) a strong startup community! Please take a minute to tell us about yourself so we can properly welcome you into the CSUF Startup Community.
#CSUFEntrepreneur #CSUFStartup
For more details on CSUF Entrepreneurship:
For more details on how we help people become entrepreneurs:

Attend one of our entrepreneur events or sign up for a free mentoring session:

CSUF Entrepreneurship Needs Clients

[A message from Director Jackson]

I apologize for bothering you on a Saturday but this is important.

The semester has begun and we need more clients for our consulting program within the next week. We have worked with startups with no revenue to corporations with over $100MM in gross sales but the key success factor to these projects are clients who are open to the student-consulting process.

Specifically, we are looking for companies that are seeking improvements in the areas of Finance/Accounting and HR/Leadership. These are vitally important components of any business and I am confident that our students can produce stellar consulting reports for our clients.

If you have a business that you think would be a good fit for this program or know of another that would be please contact Ms. Charlesetta Medina, Client Project Specialist, at (657) 278-8243 or by responding to this email.



P.S. Please make sure to spread the word to your network. We are looking for motivated businesses to work with this semester. 

CSUF Consulting can make you into the Leader you should be!

Leadership is one of the most underrated factors in a business’ success. In our experience, entrepreneurs are willing to buy dozens of books about leadership but they are unwilling to go the extra step needed to thoughtfully craft a leadership strategy for their business.
The video above is a testimonial from the founders of Advance Beauty College about how their company dramatically benefited from their three engagements with CSUF Consulting. For their Leadership project they challenged their CSUF Consulting team to develop a comprehensive plan on how best to navigate the murky waters surrounding the culture and leadership issues they faced after a recent acquisition.
Tam Nguyen, a CSUF MBA grad in his own right, understood that even though he had the necessary skill set to tackle this issue he did not have the bandwidth to do so in a satisfactory manner. Tam is a good leader not because he knows all the answers, no one does, but because he was humble enough to bring on one of our teams to develop a strategy for merging his new acquisition with his existing company.
What Tam and his partner Lihn Nguyen understood was that having a team dedicated to tackling a tough issue would produce better results than going at it alone and that this action would save them a lot of time and money in the long run.
Lihn and Tam benefited a great deal from the CSUF Consulting team and their mentor’s expertise. The team ably presented them with their current state of a misaligned culture and inefficient management structure, gave a vision for their desired management and leadership state, and provided a road map for how to achieve that transformation.
Advance Beauty College had paid professional consultants many more times what they paid for their CSUF Consulting Teams and they ended up much happier with the results from CSUF Consulting. Is it time for your business to get the same results? Can you recommend us to a good candidate for these services? If so, please get in touch with Charlesetta Medina, our Client Project Specialist, by calling her at (657) 278-8243 for more information.
Micha Eizen is an entrepreneur and engineer with decades of experience working on startups and R&D. He has seen a lot; the good, the bad, and the ugly if you will. But one thing has stuck with him above everything else. That thing is what tips the balance between success and failure. What is it?
We can’t give that answer away here! Where would the fun be in that? What we can promise you is that Micha will go into great depth on what that one question is that will make or break your startup. This promises to be a great talk that you don’t want to miss!
Wednesday, August 17, 6:00pm to 8:00pm  @ CSUF Startup Incubator (Placentia)


“Our staff took both personal and professional pleasure in working with our student team. We have started to implement on of their major suggestions and plan to implement many others over the next few months.”

Mike Gancar, Bermad, Inc.

If you are interested in becoming a client of our consulting program please contact Client Project Specialist Charlesetta Medina at (657) 278-8243 to find out how we can tailor a project to fit your business’ needs.

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CSUF Consulting Gets Results!

One of my favorite success stories from our consulting program is HCP National.

The owner of HCP National is William Dyer, a CSUF alumni who understands the power of our consulting program. This insight has led him to engaging in multiple consulting projects with our program over the years with great results.

For one of these projects he challenged our student consulting team to develop a customer retention strategy. The students got to work immediately researching similar strategies in this industry (medical malpractice insurance) and applied many of the lessons that they had learned in the classroom. By the end of the project the team had developed a gold standard strategy that William and his team quickly implemented.

One of the areas that our team worked on for the next project was the development of an integrated online marketing strategy that reaches doctors. Through the utilization of lessons learned in the classroom and with the guidance of their experienced mentor and my advice they were able to develop a comprehensive marketing strategy that HCP National implemented to more effectively reach their target market.

Success stories like these are not hard to come by in our program. When you mix together bright students, a cutting edge entrepreneurial curriculum, and dedicated mentors from the private sector there are no limits to what our program can accomplish for businesses.

We are now less than a month away from the start of the fall semester and if your company or a company that you know of could benefit from engaging in a project with us please get in touch with Client Project Specialist Charlesetta Medina. She is an active entrepreneur who has an amazing ability to distill and orient client’s needs in our program so that they are poised for success from the outset. Please give her a call at (657) 278-8243 to find out more information.

“We found the students to be energetic, insightful and knowledgeable beyond their years…we value the experience with them.”

– Craig Smith, CEO, Interfresh, Inc.

If you are interested in becoming a client of our consulting program please contact Client Project Specialist Charlesetta Medina at (657) 278-8243 to find out how we can tailor a project to fit your business’ needs.

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