CSUF Entrepreneurial Matters

The birth rate in the United States is at the lowest ever recorded, according to new data released in November by the Pew Research Center.  This has important and long-term implications – political, social, and economic.  It also affects how marketers will try to sell their products and services. The yearly number of births per [...]

The Orange County Register recently asked eight influential members of the business community what they expected for the OC economy in 2013. Here’s one response you might find interesting from Center for Entrepreneurship Director, John Bradley Jackson: John B. Jackson director, Center for Entrepreneurship, Cal State Fullerton While the federal government officials may fear a [...]

Need help with creating financial controls and better accounting practices? Have CSUF student consulting help — they can do the things that you have wanted to do but have not had the time to do. Student Consultants are standing by. Contact Cymedina@fullerton.edu Travis Lindsay Center for Entrepreneurship

CSUF Business Students can help with budgeting, purchasing, collections, payroll, taxes, controls, financial reports, cash management and banking relationships. Contact Charlesetta Medina at 657 278 8243 or email her at cymedina@fullerton.edu. Visit http://business.fullerton.edu/centers/cfe/sbi.htm

Forecasting sales at for a new venture requires in-depth research along with educated guess work. There is no substitute for knowing your customers and why they will buy your offering. Buyers will choose your product over the competition because it is different or better. They buy for their own reasons and not yours. Presuming your [...]