Category Archives: Events

Why Cal State Fullerton Teaches Entrepreneurship

STEM Entrepreneurship Awards Ceremony

The next generation of Entrepreneurs

What that title is getting at is what is our mission or, in other words, why do we do what we do. And, as you will find out from this CSUF Entrepreneurship Insider (sign up to become an Insider now so you don’t miss any of the news, events, or lessons from CSUF Entrepreneurship!) from Director John Bradley Jackson, the reason is very simple: It makes a difference.

Over the last three years, I had the honor of partnering with colleagues at the College of Engineering and Computer Science and the College of Education at Cal State Fullerton on a $1 Million grant from the National Science Foundation to teach disadvantaged middle school students needed skills in Entrepreneurship and STEM. The skills that we taught these bright students will stick with them for the rest of their lives and will help them once they enter our global economy no matter what path they decide to take.

I’m certain that at least a few of these students will decide to become innovators and may even start businesses that better our world.

Speaking for all of our Entrepreneurship professors and mentors I can tell you that one of the primary reasons why we teach and coach the next generation of entrepreneurs is because we believe that it makes a difference. It makes a difference in the lives of the students, of course. But it also makes a difference in our communities as well.

We regularly see the difference that our students make in the businesses that they start or work for. We also see it in the difference that they make in the companies that they do consulting projects for. What all of this leads to is a more innovative and creative world to live in.

In the case of the middle school students that I had the pleasure of teaching the last three years we probably won’t see that impact for quite some time. But for the students that the Entrepreneurship professors and I have taught and our mentors have coached we have already seen the difference that an entrepreneurial education can make.

Sincerely,

John Bradley Jackson
Director & Professor
CSUF Center for Entrepreneurship, CSUF Consulting,
& CSUF Startup Incubator

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Trade Secret Protection – Key Points for Entrepreneurs to Know

Stephen LaCount Intellectual Property Talk Trade Secrets CSUF Startup Incubator IrvineDuring Stephen LaCount’s talk titled Intellectual Property and the Entrepreneur at the CSUF Irvine campus Stephen went over a lot of interesting topics; topics that are immediately valuable to the entrepreneurs that were there. One of the parts of his talk that I liked in particular was his information on trade secret protection.

Here are some key takeaways that I had:

  • If you do it right, a trade secret can last forever (i.e. Coca Cola)
  • “Trade Secret” means information, including a formula, pattern, compilation, program, device, method, technique, or process that: 1. Derives independent economic value… from not being generally known to, and not being readily ascertainable by proper means by other persons… and 2. Is the subject of efforts that are reasonable under the circumstances to maintain its secrecy.
    • This is from the Model Trade Secrets Act
  • One example that Stephen gave was how Texas Instruments successfully sued someone who flew a plane over a factory that they were building so that he could get pictures of how they were doing things, which violated their trade secrets
    • (I tried finding this story but, alas, couldn’t find it)
  • If the company or person with a trade secret doesn’t properly maintain it’s trade secrets then they will go to the public domain
    • That is, obviously, not good, so you have to work to protect your trade secrets
  • How to protect your Trade Secrets:
    • Restrict visitors to your work site – control or deny access to sensitive areas
    • Limit disclosure – implement strict “need to know” standard
    • Internal procedures and safeguards – you will need to create these, train your people on how to properly follow them, and have a system that ensures employee fidelity to your procedures and safeguards
    • Explicit written agreements: what is being disclosed and for what purpose?
      • Any relationship of importance should have a non-disclosure agreement (NDA) attached to it
    • Stamp and legend documents: such as “Confidential and Proprietary”; “Do Not Duplicate or Distribute”
  • Even though there is a lot that goes into protecting a trade secret there is no paperwork that you have to file with the government and a trade secret theoretically will never expire
  • What about past employees? Do they have to protect trade secrets from their former employer?
    • The answer is, of course, yes. Past employees do have a duty to protect the trade secrets of their former employees

The part about trade secrets was only a small fraction of Stephen’s overall talk and we will be working on putting together video segments of this talk for our Knowledge @ CSUF Entrepreneurship video series and Stephen’s segments will be published over the next couple of months.

So make sure to check back in frequently so you won’t miss any of the videos or, better yet, become a CSUF Entrepreneurship Insider. Insiders get a weekly update featuring the ideas, news, events, and success stories that are coming out of the CSUF Entrepreneurship community.


#CSUF

For more details on CSUF Entrepreneurship:
http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs:
http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive:
http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session:
http://bit.ly/CSUFEntrepreneurEvents

Knowledge @ CSUF Entrepreneurship video series:
http://bit.ly/csufknowledge

Start or Grow Your Business – Use Business Model Canvas [Event this Thursday]

Marc Pakbaz to give important talk on how to use the business model canvas to help your business grow for SCORE this Thursday

Marc Pakbaz to give important talk on how to use the business model canvas to help your business grow for SCORE this Thursday

CSUF Entrepreneurship mentor and friend Marc Pakbaz will be hosting an important seminar for SCORE this Thursday on the Business Model Canvas that we think you will find valuable. Below is an introduction to what the talk will cover and you can register by going to the event link here.

Starting a new business or managing an existing business is an everyday occupation for a business owner. There are so many variants to manage. How to identify them and how to prioritize them? These are the questions that we will answer in this workshop.

Marc Pakbaz of SCORE presents this workshop. Marc is a serial entrepreneur and a business speaker with an abundance of international experience. Marc has an MBA and a Doctorate Degree in business. He owned and sold two companies.  In 30 years career, he has helped more than 200 entrepreneurs to start, run, buy or sell their companies.  Marc is a Business Mentor and frequent guest speaker and lecturer. Recently, he served as Guest speaker in University of California Irvine (UCI) and California State University, Fullerton.


#CSUF

For more details on CSUF Entrepreneurship:
http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs:
http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive:
http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session:
http://bit.ly/CSUFEntrepreneurEvents

Knowledge @ CSUF Entrepreneurship video series:
http://bit.ly/csufknowledge

 

Join CSUF Entrepreneurship this Wednesday at the CSUF Irvine Campus for a Special Event

 

IP Talk in Irvine for CSUF EntrepreneurshipThis Wednesday at 6pm at the CSUF Irvine campus we are thrilled to have lawyer and professor Stephen LaCount come in to give a talk titled Intellectual Property and the Entrepreneur. I am sure that this will be a fascinating event with a lot of great information that entrepreneurs can use to bolster their IP game. And, even if you don’t think you have any IP (i.e. patents, trademarks, copyrights, etc.) you should still attend this event because 1. You probably do have IP and 2. Even if you don’t have IP now you will at some point in the future and you need to know how to protect and leverage these incredibly important assets.

We hope to see you there!

The remainder of this post is the weekly CSUF Entrepreneurship Insider. If you haven’t already done so, make sure to become an Insider so that you don’t miss any of the news, events, or knowledge that comes out of the CSUF Entrepreneurship community.

The CSUF Irvine campus represents a special opportunity for the CSUF Entrepreneurship community. There, we will be able to reach more people from the community in the classroom, at the new CSUF Startup Incubator location at the CSUF Irvine campus once it opens (hopefully) later this year, and through events there as well.

Our first event for the public will be held this Wednesday at 6pm at the Irvine campus. Professor and lawyer Stephen LaCount will be giving a talk titled Intellectual Property and the Entrepreneur at that time. At this talk, Stephen will be going over IP essentials that every entrepreneur and business owner must know to effectively protect their IP (i.e. patents, copyrights, trademarks, etc.) and how to leverage those assets to get the most out of them.

We will be serving pizza and soft drinks at this event. To register, including learning important information about parking at this location, please go to the event page.

We look forward to seeing you at our first event on the CSUF Irvine campus and at our events in the future in Irvine, the Fullerton campus, the CSUF Startup Incubator office in Placentia, and wherever else we have events!

Sincerely,

John Bradley Jackson
Director & Professor
CSUF Center for Entrepreneurship, CSUF Consulting,
& CSUF Startup Incubator

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Intellectual Property and the Entrepreneur – CSUF Startup Incubator

Join us at the CSUF Irvine campus to learn about Intellectual Property from lawyer Stephen LaCount

Join us at the CSUF Irvine campus to learn about Intellectual Property from lawyer Stephen LaCount

Usually, the most valuable thing that young companies own is their intellectual property. This is the portfolio of patents, copyrights, trademarks, and trade secrets that a company creates and there can be a tremendous amount of value there. Unfortunately, too many businesses do not fully utilize their intellectual property.

That’s where a good lawyer like Stephen LaCount comes in. Stephen works with his clients to develop a strategy to protect their IP and fully utilize it. In this talk at Cal State Fullerton’s Irvine campus for the CSUF Startup Incubator, Stephen will go into the important lessons that every entrepreneur should know about intellectual property. After attending this talk, attendees will have a clearer understanding of what their intellectual property is, how to protect it, and what to do with it.

Pizza and soft drinks will be served at this event.

We hope to see you there! Reserve your ticket today.

[You will need to purchase a parking permit to park on this campus. Information for parking can be found here: http://www.fullerton.edu/irvinecampus/about/campusmap.php]


Stephen H. LaCount Biography

Prior to founding his own boutique firm in March of 2005, Stephen LaCount was affiliated with Nixon Peabody LLP, a top-50 law firm headquartered in the Northeast. He was previously a partner (and member of the firm’s Executive Committee) in the national law firm of Arter & Hadden LLP from 1992-2003. He attended Boston University (B.A.), New York Law School (J.D.) and New York University School of Law (LL.M. Trade Regulation).

Mr. LaCount has extensive experience representing a broad range of corporate clients and has also served as in-house counsel with a number of prominent multinationals, including Studebaker-Worthington, Inc., Westinghouse Electric Corporation, and Esterline Technologies. In 1987, he relocated from Fairfield, Connecticut to Irvine, California to join AST Research, Inc., a Fortune 500 personal computer manufacturer, where he served as General Counsel for three years before entering private practice.

His practice emphasizes domestic and international business transactions, including acquisition and sale of technology assets, general counseling/emerging growth companies, intellectual property protection and exploitation, technology licensing and development, software transactions and information technology contracting, outsourcing, strategic partnering arrangements, internet, e-business, privacy and data protection, antitrust, and specialized regulatory matters involving International technology transfer.

He is also a long-standing member of the American Arbitration Association’s National Roster of Neutrals and has arbitrated a wide variety of disputes involving intellectual property rights and technology and franchise-related agreements and transactions.

Stephen LaCount served as the Laspa Visiting Professor of Entrepreneurship Law and Practice at Harvey Mudd College (the engineering and science school of the Claremont college consortium) and has also taught law-related courses at Cal State Fullerton’s Mihaylo School of Business and Economics, and at Chapman University’s Fowler Law School and Argryos School of Business and Economics.

Mr. LaCount served on the board of directors of the Computer Law Association (currently known as the International Technology Law Association) from 1992-1998 and continues to serve as an active member of ITLA. In 1991 and 1995, he chaired the CLA’s biennial Pacific Rim Computer Law Conferences in Newport Beach and San Francisco. He co-founded the High-Tech Innovation Awards, an annual Orange County technology company showcase currently in its 20th year. In May of 2007, he was awarded Tech America’s prestigious Community Service Award.

He is a nationally recognized lecturer and author on technology contracting and international trade subjects and most recently served on the faculty of the 8th International Asian Conference in Bangalore, India. Mr. LaCount has been ranked by Who’sWho Legal as one of California’s top Information Technology lawyers for the past 15 years.

Stephen LaCount is admitted to the state bars of New York and California.


#CSUF

For more details on CSUF Entrepreneurship:
http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs:
http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive:
http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session:
http://bit.ly/CSUFEntrepreneurEvents

Knowledge @ CSUF Entrepreneurship video series:
http://bit.ly/csufknowledge

 

CSUF Alumni to give Digital Marketing Talk in La Mirada

James and Ryan Fratzke have been kind enough to give talks about digital marketing to our students and at the CSUF Startup Incubator; and they are featured in our Knowledge @ CSUF Entrepreneurship video series as well. On Wednesday, May 17 they will be giving a talk in La Mirada that will help business owners and entrepreneurs learn the basics for marketing and branding on the internet. Here are the details:

Social Media Marketing Workshop with James and Ryan Fratzke in La Mirada 2017


#CSUF

For more details on CSUF Entrepreneurship:
http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs:
http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive:
http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session:
http://bit.ly/CSUFEntrepreneurEvents

Knowledge @ CSUF Entrepreneurship video series:
http://bit.ly/csufknowledge

How I Raised $7.5M – This Wednesday at CSUF Startup Incubator

Join us at the CSUF Startup Incubator this Wednesday at 6pm to hear veteran entrepreneur and investor Pete DeAngelis give a talk about raising money for your startup

Join us at the CSUF Startup Incubator this Wednesday at 6pm to hear veteran entrepreneur and investor Pete DeAngelis give a talk about raising money for your startup

There are a lot of misconceptions when it comes to raising money for a startup and that’s understandable since the vast majority of entrepreneurs never end up raising a dollar from anyone outside of their close network of family and friends. Companies that receive Angel money are rare and the universe of companies that receive funding from Venture Capitalists is much smaller than that.

That is why we are excited to be hosting a talk this Wednesday at 6pm at the CSUF Startup Incubator in Placentia by serial entrepreneur and Angel Investor Pete DeAngelis. As you will read in this edition of the CSUF Entrepreneurship Insider, Pete has successfully raised over $7.5M for companies he has worked with and is an active investor himself.

Attendees will get the chance to ask Pete any questions that they have. And, if you ask me for a recommendation as to what question to ask, how about: “How realistic is Shark Tank?” I have my own opinions about the realism of that show but I’m curious to find out what a veteran entrepreneur/investor like Pete has to say about it.

Pete DeAngelis has raised more than $7.5M for companies he has been an executive or board member for and he is also on the Investment Committee for the Cove Fund. In other words, when he talks about how to finance your business you should listen.
This Wednesday at 6pm at the CSUF Startup Incubator in Placentia (reserve your seat for this talk on our Eventbrite page) Pete will lead a conversation that covers a range of topics that are absolutely critical for every entrepreneur looking to raise funds. He will give his tried and true advice on how to give an effective pitch to investors and talk about how to manage the due diligence process that happens afterwards.
Attendees of this talk will get information that only equity investors know and they will get the opportunity to ask questions of and network with angel investors. We hope to see you there!
Sincerely,

John Bradley Jackson
Director & Professor
CSUF Center for Entrepreneurship, CSUF Consulting,
& CSUF Startup Incubator

P.S. This Friday, May 5, our entrepreneurship students will be giving their end of the semester presentations for either the business plans they have been working on or the businesses they have been actively launching. We still need a couple more judges for our morning and afternoon sessions and if you would like more information on what it means to be a judge please email Travis Lindsay at tlindsay@fullerton.edu for more information. It’s a great experience for all involved!

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