Category Archives: Education

Center for Entrepreneurship at Mihaylo College Center Fest

center-for-entrepreneurship-csuf-startup-incubatorEarlier this week, Tuesday to be exact, the Center for Entrepreneurship and most (if not all) of the Centers in the Mihaylo College of Business & Economics attended an event in the Mihaylo Courtyard to interface with students and let them know about all of the productive and interesting things the Centers do and how the students can get more involved.

We talked with dozens of students who are eager to improve their skills in many areas and specifically in entrepreneurship. Every student we talked with got to know about the CSUF Business Plan Competition Finals that are happening tomorrow, how students can work with and maybe even join some of the startup teams working at the CSUF Startup Incubator, and how majoring or minoring in entrepreneurship can open up many exciting paths for them.

Center for Entrepreneurship and CSUF Startup Incubator Director John Bradley Jackson was interviewed at this event (video below, his interview starts at the 9:26 mark). Director Jackson talked about the importance of an education in entrepreneurship for people who are just entering the workforce.


#CSUF

For more details on CSUF Entrepreneurship: http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs: http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive: http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents

Daily Titan Covers Patent Talk at CSUF Startup Incubator

David Jafari 10 Rules Everyone Should Know About PatentsOn Wednesday, patent attorney and friend of the Center for Entrepreneurship and CSUF Startup Incubator David Jafari gave a great talk on patents titled: 10 Rules Everyone Should Know About Patents. David has given this talk in the classroom but this was the first time that he gave this talk at the CSUF Startup Incubator and two Daily Titan reporters were there to cover it.

Here is an excerpt from the Daily Titan story written up by Andrew Salmi:

Cal State Fullerton’s Center for Entrepreneurship hosted a discussion Wednesday at its CSUF Startup Incubator overviewing what up-and-coming entrepreneurs should know before pursuing a patent for their inventions.

The event featured David Jafari, a patent attorney licensed in Orange County who has been involved in intellectual property, business law and employment matters. With 17 years of experience, Jafari offered insight on patents and how to avoid making mistakes with them.

“It’s a property right that the government grants to the inventor of the idea that’s memorialized and claimed in that document. It’s a contract between the state and the inventor,” Jafari said.

You should really click on the link above to read the entire article that Priscilla Bui also contributed to. And make sure not to miss any of our other events and news by signing up for our weekly email update, the CSUF Entrepreneurship Insider.

Did you miss David’s excellent talk? You’re in luck! His entire presentation can be viewed in the video below.


#CSUF

For more details on CSUF Entrepreneurship: http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs: http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive: http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents

CSUF Student’s Passion Leads to Good Works in DC Internship

Rachel Herzog Cal State Fullerton student interning in Washington DC

CSUF student Rachel Herzog at the 2017 Presidential Inauguration. Rachel is in DC to do an internship that aides sufferers of mental illnesses and their families. She is also taking classes focusing on political issues while interning there as part of the California State DC Scholars Program.

Interning is a rite of passage for many college students and some internships have a profound impact on students by shaping the way they view the world and their place in it. One Cal State Fullerton student, Rachel Herzog, is currently doing one of those internships and is having an experience of a lifetime in our nation’s capital.

Rachel’s search for a consequential internship led her to the California State DC Scholars Program, where she found an internship she loves and it has enabled her to attend school in Washington, DC for the spring 2017 semester. In this program, Rachel is currently interning for the National Alliance on Mental Illness (NAMI), an organization that provides education, support groups, and courses about mental illness across the country. NAMI also has a team that advocates for individuals with mental illnesses.

Rachel’s tasks for NAMI consist of working in the call center where she counsels individuals in distress and their loved ones. It’s not an easy job but Rachel is the kind of person that loves to take on challenges.

Rachel has thoroughly enjoyed her experience at NAMI, “[Working at NAMI] is dynamic because every call is different and every person has their own situation.” The experience has also been one she is quite passionate about, as obstacles she has once gone through are “struggles that are being used to help others.” If possible, Rachel would like to align her interests in mental health issues and entrepreneurship to improve the care in that industry.

Rachel also has been able to enjoy some of DC’s historic and must-see sights, including the presidential inauguration, “I have a list outlining everything I want to do and see while I’m living in DC, including museums, memorials, historic restaurants, cultural events, and heritage trails, and I have a goal to check at least seven items off every week.”

Checking those seven items off every week can be a difficult task because Rachel interns during the day until 4 p.m., and then attends class in the evenings. Per the requirements of the California State DC Scholars Program, Rachel is taking a variety of political science classes; ones that have challenged her with a unique selection of topics and advanced discussions.

While the classes are challenging, Rachel wouldn’t have it any other way: “It’s unique, unlike anything I’ve done before. It’s opened my eyes to a lot of new things. There are topics I’ve never learned about before and this program allows me to do that in a special way…. The insights I’m gathering are relevant to more than just my education or career, but actually to all of life.”

Upon returning to California after the spring semester, Rachel looks forward to spending more time working and staying involved on the Cal State Fullerton campus. She will also continue to work with CSUF Startup Incubator graduate Aidtree by helping it launch its philanthropically inspired service in and around Cal State Fullerton. While uncertain about post-graduation plans, Rachel is passionate about working in travel, e-commerce, and mental health-related fields, and also plans to pursue her Master’s degree in the near future.

Rachel enthusiastically recommends the California State DC Scholars Program to prospective and current students who are looking to step out of their comfort zone and gain real life experience before graduating. “It isn’t necessarily for everyone, as the nature of living in DC is to be immersed in a very political environment, but the rich history of the United States that is so well preserved and accessible makes it a wonderful, unique experience… Participation has made available for me copious exciting resources and a brilliant network, as well as the experience of a lifetime!”

Way to go Rachel!

Written by Traci Muldoon. Edited by Travis Lindsay.


#CSUF

For more details on CSUF Entrepreneurship: http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs: http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive: http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents

How to Present to an Investment Panel, the Basics – Knowledge @ CSUF Entrepreneurship

Presentation basics for an investor pitchThe slides you present to investors are important but there are some basic things that are more important. In this talk by CSUF Center for Entrepreneurship Director John Bradley Jackson (JJ to his students) you will learn what the basics of a good presentation are. These tips are predicated on years of experience he has had working in Silicon Valley and Wall Street.

Once you have these basics down, you should view JJ’s talk on the 12 Slides you need for your Startup Pitch to Investors at https://www.youtube.com/watch?v=ID58FqgqYxw

#CSUF

For more details on CSUF Entrepreneurship: http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs: http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive: http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents

Pick Your Social Media Platforms Wisely – Knowledge @ CSUF Entrepreneurship

Knowledge @ CSUF Entrepreneurship time management and social mediaMarketing today is much more involved than it has ever been. There are so many different social media platforms that are around that entrepreneurs can quickly become overwhelmed if they try to have an active presence on too many of them.

That is why smart entrepreneurs take stock of how much time they can devote to interacting with customers on social media. Entrepreneurs also get to know their customers very well and are able to determine what their most used social media platforms are and the entrepreneur takes care to focus their efforts on those platforms.

Marketing through social media doesn’t have to be hard if you go about it in a smart way.

Video edited by Bo Kim. Produced by Travis Lindsay


#CSUF

For more details on CSUF Entrepreneurship: http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs: http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive: http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents

CSUF Consulting Teams Finish Second, Third in National Competition

CSUF Consulting Helps Small Business

Every year, the CSUF Consulting program works with over 100 clients to help them improve their businesses in a number of key ways, including: Marketing, Operations, Finance, Accounting, and General Strategy. From these projects we enter one undergraduate and one MBA project into a national consulting competition for universities. Out of the hundreds of universities who entered this competition both of our teams finished in the Top 3 in their categories!

Dr. Lorenzo Bizzi’s MBA Capstone team took home the second place prize in the Graduate Comprehensive Project category, which means they did a comprehensive review of their client’s business and created a general strategy report for them based off of their observations and research. This is the first Top 3 finish for Dr. Bizzi; his team consisted of: Jennifer Pueblo, Rossana Alvarez, Hanisha Balani, Amber Soares, Leo Lee, and Bown Guan and their client was Orange County Fair and Events Center.

This was an invaluable experience which not only exposed the team to the world of consulting, but also helped to create and cement life-long professional and personal contacts. Access to Dr. Bizzi’s knowledge and expertise served as an instrumental force to focus and guide our consulting project which in the end, validated everything we learned but may not be able to be fully utilized in our day-to-day careers,” said MBA team member Rossana.

CSUF Center for Entrepreneurship Director John Bradley Jackson’s marketing consulting team took the third place honors in the Undergraduate Specialized portion of the competition, which means that the team did an intensive review of their client’s current marketing efforts and created a strategic plan on how to achieve the goals as set out by the client. This is the fifth time that one of Professor Jackson’s teams have finished in the Top 3 since he has been teaching at Cal State Fullerton and his team consisted of: Stacy Goldstein, Emma Osman, Johnathon Veta, Andrew Goclowski, Tristan Schmitt, and Jenny Frolova; Curtis Chan, founder of Chan & Associates and Cognitive Impact, was their mentor.

“Collaboration was the key to this project. Our client was the Fullerton College Foundation and they were open to the students working with them to develop an in-depth marketing strategy plan for them to increase the volume of donations coming in. On our end, the team worked very hard and I am proud of their report and the fact that they did so well in the competition,” said Director Jackson.

Stacy Goldstein, one of the students working on the undergraduate project with Professor Jackson, had this to say about her experience working on this project: “For me, the best value I got out of doing the project was working with a great team. A lot of students, myself included, dread the “evil” group projects. While I can’t claim to have ever had a truly terrible team in my academic career, I can boast this team was the best. A positive group project experience like that in an academic setting is so very rare, and I’m glad to have experienced it.”

This competition is hosted by the Small Business Institute (SBI), a national organization that promotes and supports universities in employing high impact practices in their courses like consulting projects. Including these two teams, the CSUF Consulting program has now finished in the Top 10 of the SBI National competition 31 times. We’re looking forward to many more wonderful projects and many more exemplary clients like the ones we worked with for years to come.

[03/21/17 Edit: Added in quote by MBA team member Rossana Alvarez and included her name on the list of students on the MBA team]


#CSUF

For more details on CSUF Entrepreneurship: http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs: http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive: http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents

Context Determines Content in Marketing – Knowledge @ CSUF Entrepreneurship

Context VS ContextIn marketing, context has to do with the people, place, and time for when you publish your content. You have to be aware of all of these things and take them into consideration when creating content for your customers. Failing to do so weakens your message and your brand.

This Knowledge @ CSUF Entrepreneurship lesson was taught by the Fratzke Brothers. You can learn more about them by visiting their website at: http://www.fratzkebrothers.com/

#CSUF

For more details on CSUF Entrepreneurship: http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs: http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive: http://business.fullerton.edu/Center/Entrepreneurship/Consulting

Attend one of our events for entrepreneurs or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents