Monthly Archives: January 2017

Last Chance to work with CSUF Consulting this Semester

CSUF Consulting

CSUF Consulting team that won a national consulting competition for the work they did for their client

We almost have all of the clients we need for CSUF Consulting this semester but there are still a couple of openings for businesses that are looking for fresh insights and creative solutions. Also check out the events and office hours we have scheduled in this edition of the CSUF Entrepreneurship Insider.

“Any business that is looking for new insight and creativity would definitely benefit from this program.”
Kathy Proffit, Anderson Bat Company
As was the case with Anderson Bat Company I believe that any business can benefit from an engagement with a CSUF Consulting team because a fresh perspective is what is needed to identify opportunities or develop solutions for pressing issues.We have a couple of spots open during the spring semester for businesses that want to benefit from the “new insights and creativity” that CSUF Consulting teams bring to every project they work on. Companies that embrace this opportunity will work with a CSUF Consulting team over the next three months to develop a comprehensive plan tackling one of the following disciplines:

  • Overall Strategy
  • Finance/Accounting
  • Human Resources/Leadership

If you are interested in becoming a client or know of a company that would be a good fit for the CSUF Consulting program please fill out an application and submit it to Client Project Specialist Charlesetta Medina via email at cymedina@fullerton.edu or give her a call at (657) 278-8243.

Sincerely,

John Bradley Jackson
Director & Professor
CSUF Center for Entrepreneurship, CSUF Consulting,
& CSUF Startup Incubator

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The 12 Slides you need for your Startup Pitch to Investors

how-to-give-a-startup-pitch-to-investorsThese are the 12 slides you need when you are pitching your business to investors.

In this talk, John Bradley Jackson, Director for the Cal State Fullerton Center for Entrepreneurship and CSUF Startup Incubator, goes through the twelve slides that entrepreneurs need to nail when giving a pitch to investors. Investor presentations are are high pressure but after watching this video you will know what investors are looking for from the businesses that they invest in.


#CSUF

Become a CSUF Entrepreneurship Insider to keep up-to-date on all the events, news, and everything else we do: http://bit.ly/CSUFStartupSignup

For more details on CSUF Entrepreneurship: http://bit.ly/CSUFEntrepreneurship

For more details on how we help people become entrepreneurs: http://bit.ly/csufstartup

Attend one of our entrepreneur events or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents

Entrepreneur Mentor Office Hours: Startup Expert Jim Cooper @ CSUF Startup Incubator

This Friday from 10am to 4pm startup expert Jim Cooper will be hosting office hours at the CSUF Startup Incubator. For more details and to reserve some time with Jim please go here: https://www.eventbrite.com/e/entrepreneur-mentor-startup-expert-jim-cooper-csuf-startup-incubator-tickets-31190267931?aff=blog

jim-cooper

This Friday from 10am to 4pm startup expert Jim Cooper will be holding office hours at the CSUF Startup Incubator to help you figure out how to launch your business.

Launching a business can be an extremely difficult thing to do, especially if you haven’t done something like it before. That’s why we are making office hours with CSUF Startup Incubator mentor and speaker Jim Cooper available.

During these office hours, entrepreneurs will have the chance to sit down with experienced startup mentor Jim Cooper for a half an hour to get help with their business. A half an hour may not seem like a long time but Jim is full of ideas and advice and we’re sure that he’ll be able to help your business.

To make an appointment, please click the registration button above and pick the half hour timeslot that works the best for you.

(One note of caution: Help provided during office hours is limited to the time available during office hours and to get the best results out of this time we strongly recommend that you have a more permanent mentor, like the ones that are attached to our Residents at the CSUF Startup Incubator.)

Jim Cooper is the founder of Conscientia Research. As the founder of Conscientia Research, his main mission can be described by the following:

“Our goals are to make your business successful and competitive by employing research to understand markets, manage risk through intelligence analysis, and provide you with recommendations for decision making, so you don’t have to rely on assumptions about how your market works.”

Jim is a mentor to some of our Residents at the CSUF Startup Incubator. Jim also runs Braid Theory, an Incubator and Accelerator for early stage tech startups. He is also mentor and pitching coach at PortTech Los Angeles, advisor at Lab Launch Inc., mentor and Lean Startup Panelist for the NSF’s i-Corps CSUPerb STEM program for the CSU system, he mentors and coaches energy and transport related startups at the Los Angeles Cleantech Incubator, an Entrepreneur in Residence at PortTech Los Angeles, and a Business Development Advisor at Lab Launch Inc.


#CSUF

Become a CSUF Entrepreneurship Insider to keep up-to-date on all the events, news, and everything else we do: http://bit.ly/CSUFStartupSignup

For more details on CSUF Entrepreneurship: http://bit.ly/CSUFEntrepreneurship

For more details on how we help people become entrepreneurs: http://bit.ly/csufstartup

Attend one of our entrepreneur events or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents

How to Pitch to an Investment Panel @ CSUF Startup Incubator

john-bradley-jackson

Center for Entrepreneurship and CSUF Startup Incubator Director John Bradley Jackson will go into detail on how to make a compelling investor pitch on Wednesday, January 25 at 6pm at the CSUF Startup Incubator.

Learn the keys to making a successful investor pitch at this seminar hosted by Director John Bradley Jackson. John, known as JJ to his students, will help attendees understand how to make a convincing investment pitch. He will explain the basics of how to develop your investment deck to how to approach potential investors. Attendees are welcomed to ask questions and if you cannot attend please forward all of your questions to csufentrepreneurship@fullerton.edu and we’ll see how many we can get JJ to answer.

This event will happen later today at 6pm at the CSUF Startup Incubator in Placentia. For more details and to reserve your ticket please go to: https://www.eventbrite.com/e/how-to-pitch-to-an-investment-panel-csuf-startup-incubator-tickets-30320805345?aff=web


#CSUF

Become a CSUF Entrepreneurship Insider to keep up-to-date on all the events, news, and everything else we do: http://bit.ly/CSUFStartupSignup

For more details on CSUF Entrepreneurship: http://bit.ly/CSUFEntrepreneurship

For more details on how we help people become entrepreneurs: http://bit.ly/csufstartup

Attend one of our entrepreneur events or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents

A New Semester Begins at CSUF

center-for-entrepreneurship-csuf-startup-incubatorA new semester begins at Cal State Fullerton! Take a look at what is in store in this edition of the CSUF Entrepreneurship Insider.

For most of Cal State Fullerton the spring semester begins today and there are many things to look forward to during the semester at CSUF Entrepreneurship.

Over the next couple of weeks our students will begin their consulting projects for local businesses. These projects are tremendous opportunities for our students to apply what they learn in the classroom to real world situations and they offer a great value to our clients as well. We are still recruiting clients for this semester and if you know of a company that could benefit from working with a team of CSUF students please get in touch with Client Project Specialist Charlesetta Medina at (657) 278-8243 or at entrepreneurship@fullerton.edu.

At the CSUF Startup Incubator we have many events and office hours already scheduled and there are more in the works. This week startup specialist Jim Cooper will have office hours on Friday and this Wednesday I will be hosting a seminar titled How to Pitch to an Investment Panel. We have some big things in the works for the CSUF Startup Incubator that we will be announcing in the near future!

For current CSUF students we will be hosting the CSUF Business Plan Competition. Many CSUF students have great business concepts but they are trepidatious about taking the leap into entrepreneurship and the CSUF Business Plan Competition is a powerful way to help them take that first step. More details about how to enter will be available shortly but, for now, you can view our post on last year’s competition.

As the semester unfolds I will make sure to keep you up-to-date on all of the interesting and inspiring events and stories that happen in the CSUF Entrepreneurship community.

Sincerely,

John Bradley Jackson
Director & Professor
CSUF Center for Entrepreneurship, CSUF Consulting,
& CSUF Startup Incubator

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Alumnus, Entrepreneur, Bootlegger

aaron-barkenhagen-csuf-entrepreneurshipWhat happens when your hobby outgrows its hobby status? If you are experimenting with making craft beer in your garage, you end up supplying the entire neighborhood. That is what happened to Aaron Barkenhagen ’07. His love of good beer and his loyalty to his Fullerton neighbors created a symbiotic relationship that still exists today. The name of his now much larger craft brewery is Bootlegger’s Brewery, a name which reflects back to the time he was passing out free beer to his neighbors.

Aaron did his business plan at CSUF on starting a craft brewery and credits his success to learning the entrepreneurial process in the business school. By 2008 he decided to turn his hobby into a business, and opened his first tasting room and brewery in Fullerton.

Now Aaron brews over 200 varieties of craft beer at his modern brewery, and his tasting room usually has about 25 different brews for customers to try at any one time. He has a seven-barrel and a 30 barrel brewing system with over 35 employees throughout the company who are all beer lovers and are dedicated to crafting quality products. Bootlegger’s brews complex beers that require artistry through hand brewing. Aaron’s brewery output runs about 625 full barrels per month. Creativity also helps when it comes to naming his own brews; one of his best is a double IPA called “Knuckle Sandwich,” although the most popular is “Far Out.”

Bootlegger’s and Aaron have won various awards for his beers including one in an international competition. Aaron won the Orange County Entrepreneur award in 2010. Bootlegger’s does over 20 special events per year, including one at Disneyland and another with the Los Angeles Angels baseball team.

Bootlegger’s breakout year was 2012 when it started distributing bottled and draft beer to local distributors, and now Aaron has 11 distributors serving Central and Southern California. Bootlegger’s is a family-owned LLC with Aaron’s wife Patricia as partner and manager of the tasting room. In a rather flat market Bootlegger’s is expanding and becoming a more dominant player in the Orange County craft brewery industry.

Aaron has, by trial and error, made Bootlegger’s a singular success.   His success exemplifies all the qualities of a successful entrepreneur: he loves what he does, he obtained the knowledge needed, he has great employee relations, and he has never forgotten his local beer enthusiasts’ base.  Now he shares his success by mentoring entrepreneur classes at CSUF’s Mihaylo School of Business.

One final word about loyal customers. The Bootlegger’s tasting room has no flashing sign advertising its location. In fact it has no sign at all. When asked why, Aaron replies “Don’t need it.”

Written by Professor Jeff Longshaw, edited by Travis Lindsay


#CSUF

Become a CSUF Entrepreneurship Insider to keep up-to-date on all the events, news, and everything else we do: http://bit.ly/CSUFStartupSignup

For more details on CSUF Entrepreneurship: http://bit.ly/CSUFEntrepreneurship

For more details on how we help people become entrepreneurs: http://bit.ly/csufstartup

Attend one of our entrepreneur events or sign up for a free mentoring session: http://bit.ly/CSUFEntrepreneurEvents

CSUF Consulting is the Creative Solution

CSUF MBA 2nd Place Finishing TeamCreativity is the lifeblood of business and a CSUF Consulting team is the perfect way to inject some creativity into your business. All businesses can benefit from a fresh perspective and our teams are adept at finding solutions where most others would not have even looked.

And please make sure to sign up for the CSUF Entrepreneurship Insider to make sure that you do not miss any of the events or news that is important to the CSUF Entrepreneurship community.

Every year, more than 100 businesses harness the creativity of Cal State Fullerton’s students to develop comprehensive strategic plans that can be used to make dramatic improvements to core parts of their business.

Clients have utilized the recommendations from their CSUF Consulting teams to develop a robust customer retention program, save money by going green, align company culture with strategic initiatives, and in many other ways. Working with a CSUF Consulting team is a key way businesses can proactively take charge of their future instead of reacting to events.

One of the key differentiators of the CSUF Consulting program is its combination of creativity and wisdom. Each CSUF Consulting team has four to six upper division students or MBA candidates, a supervising professor, and a mentor for undergraduate teams.

The students effuse creativity in everything they do. Armed with the knowledge they are learning in their studies and unburdened by years of doing things a certain way they are able to come up with solutions where others would not have even looked.

Wisdom is not discounted, however, and is amply supplied for by the professors and mentors in our program. They provide balance to our teams and keep projects focused on the main goal: producing excellent recommendations for our clients.

Chances are, you know a business that would be a great fit for the CSUF Consulting program. You might even have a business that could benefit from the creative thinking that is the hallmark of our program. If so, please get in touch with our Client Project Specialist, Charlesetta Medina by calling her at (657) 278-8243 or by sending an email to entrepreneurship@fullerton.edu to request more information.

Sincerely,

John Bradley Jackson
Director & Professor
CSUF Center for Entrepreneurship, CSUF Consulting,
& CSUF Startup Incubator

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