May 2012


Starting a new business is risky. So risky, in fact, that most fail within the first few years of conception. While startup failure rates may be high, startups nevertheless provide hope and jobs for many. So what is the state of U.S. startups? According to an article in the Orange County Register (via the Census [...]

This is a friendly reminder that the Center for Entrepreneurship’s 10th Anniversary Party is coming up. Here are the important details: Place: Third Floor Terrace in SGMH Date: Wednesday, May 30th Time: 3:00pm to 5:00pm (the time was different in a previous email, this is the correct time) Parking: Marriott Parking Lot – $6.00 Hors [...]

This is another post showcasing a business created by an Entrepreneurship student at California State University, Fullerton. The marketing tactics used by real-estate agents is ripe for innovation. Yes, many agents have a website where a prospective buyer can go to look at available properties and learn more about them. But these sites do little [...]

Job Title:                     Marketing Liaison Department:             Marketing Reports to:                  President Position Summary Assist the President in the development of market strategies to favorably position Thoro in the marketplace.  Create and implement marketing solutions. Consistently and efficiently provide quality information per procedures in compliance to ISO 9001:2000 standards. Responsibilities Increase brand recognition and establish Thoro as a [...]

On Saturday April 28th Chapman University hosted the 1st annual California Dreamin’ Business Plan Competition. Students from 17 universities participated for prize money totaling $100,000. The competing schools included Chapman, UCLA, CalTech, USC, UC Irvine, Claremont McKenna, Loyola Marymount University, UC Berkeley, UC San Diego, UC Santa Barbara, U of Utah, U of Houston, U [...]

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