Tag Archives: e-commerce

A Look at the Vital Signs of the 2016 Holiday Shopping Season

The 2016 holiday shopping season was a success for American retailers, yet there was a large disparity between online sales, which surged 15% above last year’s figure, and traditional stores, which saw stagnant or declining traffic in many cases.  The … Continue reading

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Electronic Customer Service: The Pros and Cons

Live-chat service has become a staple of modern communications. From universities like CSUF to auto companies like Toyota, consumers have grown accustomed to getting their questions answered in real-time via online chats. CSUF Professor Ofir Turel studies the positives and … Continue reading

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